Don't let George Bush – or any other government official, for that matter – fool you. People hate liars, even those in smart suits and elected positions.
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And you can bet that it's going to take a helluva lot more effort to dig yourself out.
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Gandhi may have looked like a flea-ridden piece of gutter trash, but he knew the importance of getting things done. Which is more than what can be said about, say, half of the human population the world over.
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John Edwards' photo notwithstanding, asking for the proper pay is somewhere up there with the natural law and the law of nature – that is, only an idiot wouldn't ask for a halfway decent pay.
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Okay, so Al Gore has a penguin army. Big deal – they can't vote. If you're going to get people to back you up, make sure you're talking to people who can actually offer something. Lots of times, plans go awry because you got the wrong guy for a simple job.
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This photo of Barack Obama on the cover of Time can be one of the biggest publicity stunts this guy has ever done for his campaign. But it could go either way; he could attract more votes, or people can start making fun of him for going overboard. Next time you try to get publicity to make things go your way, always keep Obama's face on Time in mind.
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Take it from J.K. Rowling; good PR can make a daring and unprecedented career move worth all that effort. People who go from writing on napkins to suing publishers aren't working alone – they've got the long and strong help of a powerful media arm behind them. Consider the advantages of good PR.
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Not to hear Mitt Romney say it – the man's doling out election money like there's no tomorrow – but money isn't everything. Just because you have a fat wad of cash in your pocket doesn't mean you can push your weight around. Your stint with power'll last as long as your money does.
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1. Get and stay out of your comfort zone. I believe that not much happens of any significance when we?re in our comfort zone. I hear people say, ?But I?m concerned about security.? My response to that is simple: ?Security is for cadavers.? 2. Never
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